About Us

Kim Isley


Trees for a Change really sprouted when I was 5 and decided to start a business selling glittered pine cones on a card table in front of my house. Ever since then I've had the entrepreneurial spirit, and as an adult I just had to figure out how to combine the desire to have a business with my love for nature and creating things.

Many years back I started to feel overwhelmed by the commercial focus put on gift giving, especially at Christmas. I noticed that most of the people I cared about already had enough stuff, so I started making their gifts instead of buying them knick knacks. My family and friends have endured many of my um, "unique" creations over the years.

I got the idea for Trees for a Change in 2006 when I was reading that one of the best things you can do for the earth is to plant a tree. Planting a tree for someone you care about seemed like the perfect gift idea: it benefits the planet and it isn't more stuff- it's as gift that feels good to give.  And for memorials, trees are so much better than flowers- they are a meaningful, living tribute that truly honors someone.

In early 2007 I decided to take the leap and start my own business, and I did extensive research on reforestation projects to figure out where our trees would do the most good.  I named it Trees for a Change because I wanted to change the way we think about gift giving- I wanted to help people think of giving a gift as an opportunity to make a difference. 

Back then I really had no idea how this business would impact my life. (Heh, sweet naivete!) I felt like I was doing a good thing and excited to work for myself, but I could not have anticipated just how hard I would have to work, nor how often I would have to call on my own deepest sense of determination to get this business really up and running.  I also could not have anticipated the degree to which I would fall in love with the trees.  

I absolutely love going to visit the baby trees- it's like a spiritual pilgrimage for me every time. I would have a hard time really describing the eerie feeling of being in a totally desolate, quiet, burned up forest.  It's haunting.  And then I walk around amongst the charred tree trunks and eventually come to a baby tree that is maybe a foot tall.  It's new life. It's hope. At this point I've been to many, many forests to see our trees, and it still brings tears to my eyes and makes me feel overwhelmed and very emotional. It has been my trips to the trees that have made me really understand that every single tree matters. Every. Single. One.

So here I am, many years into Trees for a Change and thousands of trees planted later, feeling full of gratitude. I am so grateful for all the people who order Tree Gifts, and I'm grateful for all the stories I have heard about how powerful and meaningful this gift is. I am grateful for all the relationships I have built through this business, including relationships with our customers, partners and my employees. I am grateful for all the support and love I have received from so many sources. I'm grateful that you care enough about what we do to bother to read this :)

I hope you find our Tree Gifts to be a beautiful and meaningful way to celebrate another person while doing something good for the earth and her future generations. Please know that when you order a gift from Trees for a Change, your gift has been created with the care and attention I would put into gifts for my own family.

I am thrilled to offer you Trees for a Change because a change in the way we give gifts really can mean a change in the world. 


Order Processor/Treelover

I grew up hiking and camping with my family and in girl scouts, learning early on to respect and care for the natural world.  I have always felt at home being outdoors, especially in mountains, forests and lakes. 

I love working with Trees for a Change because I get to participate in the exchange of love and generosity that happens when someone sends this special gift to honor a person or pet, as well as the earth. 

It's an incredibly beautiful moment when I create the Tree Gift certificate and the gift card sentiment, then seal the package...my heart is full and I feel proud of what we do on so many levels.  Sometimes I get to visit the baby tree seedlings with Kim, and it is a powerful experience because it just completes the circle of love.



Our mission at Trees for a Change is to provide thoughtful, meaningful gifts that live on to restore fire devastated National Forests.

Our Values

~Appreciating the opportunity to provide a very special gift that connects people to nature

~Supporting and investing in relationships- between us, clients, and gift recipients

~Respecting the forest, its inhabitants, and the impact of our projects

~Providing excellent customer service, always.

Green Business Practices

Trees for a Change is committed to the environment and to environmentally responsible practices and policies. We recycle everything we can, and believe in using products with the highest recycled content possible. The following supplies related to our business are made with 100% Post Consumer Waste recycled materials or fibers:

*certificate paper *letterhead *business cards *brochures *Tree Gift Cards *photo mailers *packing materials *shipping labels *wood frames *paper towels *toilet paper

No tree will be harmed in the operation of our business, if we can help it!

If you are interested in where we get all these fabulous recycled office supplies, check out our Links page.

Contact Information

Trees for a Change
PO BOX 4351
Santa Rosa, CA 95402
(707) 508-9262


Customer Service Pledge

Customer satisfaction is our goal, so it is very important to us that you are happy with the products and service we provide. If you are ever dissatisfied in any way, please let us know so we can make things right.